Ecommerce solution providers and now providing hundreds of free ecommerce templates and are even throwing in free live chat software suites to try to entice new subscribers. All this free stuff going around is good but it can sometimes be a bit confusing to new online merchants.
To many new merchants, choosing a free ecommerce template is a no brainer - just pick the one that looks the coolest. How hard can that be?
In actual fact, ecommerce templates - free or otherwise - contribute to a page's 'stickiness'. If a page is 'sticky', visitors tend to stay on the page longer. A few other elements also contribute to this - an arresting title, interesting content as well as captivating photos.
Matching Template To Logo
Free template designs used to look like after thoughts provided by ecommerce solutions providers so that they could proudly proclaim that they were giving out useful free stuff that would save merchants' time when setting up a store. Well, although there are still a few stale looking free ecommerce templates still floating around out there, many ecommerce shopping cart software firms have invested in providing merchants with fresh, clean and attractive designs that reflect today's contemporary tastes.
But having a nice looking template is not sufficient. If you have an online store, you would probably have a store logo. One of the basic mistakes merchants make is not ensuring their store logo fits the free template designs they have chosen and vice versa. This is gives the store an unprofessional look and gives a bad impression to visitors. If you already have a store logo all prepared, choose a free template that matches it best so that the combination of components gives the page a professional feel. Read Full Story
To many new merchants, choosing a free ecommerce template is a no brainer - just pick the one that looks the coolest. How hard can that be?
In actual fact, ecommerce templates - free or otherwise - contribute to a page's 'stickiness'. If a page is 'sticky', visitors tend to stay on the page longer. A few other elements also contribute to this - an arresting title, interesting content as well as captivating photos.
Matching Template To Logo
Free template designs used to look like after thoughts provided by ecommerce solutions providers so that they could proudly proclaim that they were giving out useful free stuff that would save merchants' time when setting up a store. Well, although there are still a few stale looking free ecommerce templates still floating around out there, many ecommerce shopping cart software firms have invested in providing merchants with fresh, clean and attractive designs that reflect today's contemporary tastes.
But having a nice looking template is not sufficient. If you have an online store, you would probably have a store logo. One of the basic mistakes merchants make is not ensuring their store logo fits the free template designs they have chosen and vice versa. This is gives the store an unprofessional look and gives a bad impression to visitors. If you already have a store logo all prepared, choose a free template that matches it best so that the combination of components gives the page a professional feel. Read Full Story
No comments:
Post a Comment